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    Snippets: is a picture worth a thousand words?
    Ivaylo Yorgov
    • Apr 8, 2021
    • 1 min

    Snippets: is a picture worth a thousand words?

    Is a picture worth a thousand words? Check out the answer in this week's snippet!
    12 views0 comments
    Snippets: the impact of online reviews
    Ivaylo Yorgov
    • Apr 1, 2021
    • 1 min

    Snippets: the impact of online reviews

    What is the impact of online customer reviews on sales? Check out the answer in this brief snippet.
    19 views0 comments
    Snippets: efficiency + pleasantness = happy customers
    Ivaylo Yorgov
    • Mar 18, 2021
    • 2 min

    Snippets: efficiency + pleasantness = happy customers

    Efficiency + pleasantness = happy customers. Check out this study by Havas.
    3 views0 comments
    Snippets: the robotic future of the service sector
    Ivaylo Yorgov
    • Feb 18, 2021
    • 1 min

    Snippets: the robotic future of the service sector

    Robots are igniting a service revolution. Check out this article to be prepared for the future.
    2 views0 comments
    Snippets: CX shapes minds
    Ivaylo Yorgov
    • Feb 4, 2021
    • 1 min

    Snippets: CX shapes minds

    Is good CX the ultimate form of social responsibility? Extending from the latest insights in neuroscience, it might be. Check it out.
    14 views0 comments
    Snippets: Intentional CX
    Ivaylo Yorgov
    • Jan 28, 2021
    • 1 min

    Snippets: Intentional CX

    "Intentional Customer Experience means you know what you do...and why you do it." Check out this article with a short commentary from me.
    13 views0 comments
    Dispatches from the forefront of marketing: what use for genetic data?
    Ivaylo Yorgov
    • Jan 21, 2021
    • 3 min

    Dispatches from the forefront of marketing: what use for genetic data?

    Genetic data and marketing - can there ever go well together? Check out a brief overview on the topic.
    25 views0 comments
    Snippets: insights about binge-watchers
    Ivaylo Yorgov
    • Jan 14, 2021
    • 1 min

    Snippets: insights about binge-watchers

    What do you know about binge-watchers behaviour? Check out some interesting insights!
    1 view0 comments
    Snippets: "CX has become a religion"
    Ivaylo Yorgov
    • Jan 7, 2021
    • 1 min

    Snippets: "CX has become a religion"

    Has CX become a religion? Is there a one-size-fits-all solution to CX? Check out this insightful article by Jack Springman and my thoughts.
    17 views0 comments
    Snippets: nudging people in loyalty programs
    Ivaylo Yorgov
    • Dec 17, 2020
    • 1 min

    Snippets: nudging people in loyalty programs

    How to nudge people in loyalty programs? Check out the insights from a study by the Loyalty Science Lab.
    22 views0 comments
    Ideas worth exploring: decision-driven data analytics
    Ivaylo Yorgov
    • Dec 10, 2020
    • 1 min

    Ideas worth exploring: decision-driven data analytics

    There is a lot of value in shifting from data-driven decisions to decision-driven data analytics. Read on.
    91 views0 comments
    Snippets: Complaint Handling and Service Recovery done right
    Ivaylo Yorgov
    • Dec 3, 2020
    • 1 min

    Snippets: Complaint Handling and Service Recovery done right

    Here's an excellent book chapter on complaint handling and service recovery to inspire you!
    4 views0 comments
    Snippets: the opinion of the silent ones
    Ivaylo Yorgov
    • Nov 26, 2020
    • 2 min

    Snippets: the opinion of the silent ones

    A concise guide to increasing survey response rates. And a call to move beyond!
    3 views0 comments
    Ideas worth exploring: The Experience Economy
    Ivaylo Yorgov
    • Nov 19, 2020
    • 2 min

    Ideas worth exploring: The Experience Economy

    The Experience Economy is here to stay. Check out this brief intro it.
    11 views0 comments
    Snippets: measure life journeys instead of customer ones
    Ivaylo Yorgov
    • Nov 12, 2020
    • 1 min

    Snippets: measure life journeys instead of customer ones

    Understand life journeys to shift the perspective from you and the journey you are offering to what the customer is going through.
    14 views0 comments
    Snippets: the impact of font type on CX
    Ivaylo Yorgov
    • Nov 5, 2020
    • 1 min

    Snippets: the impact of font type on CX

    Everything a brand does signals something to its customers. Check out this article to understand the impact of font type on sales.
    4 views0 comments
    Snippets: measuring the impact of CX initiatives is paramount for revitalizing sales
    Ivaylo Yorgov
    • Oct 29, 2020
    • 1 min

    Snippets: measuring the impact of CX initiatives is paramount for revitalizing sales

    Measuring the impact of CX initiatives is paramount for revitalizing sales. Read on to check why.
    18 views0 comments
    Ideas worth exploring: retention marketing
    Ivaylo Yorgov
    • Oct 22, 2020
    • 1 min

    Ideas worth exploring: retention marketing

    The time is ripe for retention marketing to take on a leading role within companies. Check out this insightful piece by Lauren Pope.
    3 views0 comments
    Snippets: the top priorities of CX leaders
    Ivaylo Yorgov
    • Oct 15, 2020
    • 1 min

    Snippets: the top priorities of CX leaders

    A recent study by Qualtrics reveals the top priorities of CX leaders. Check them out.
    4 views0 comments
    Snippets: should we stop talking about Great CX?
    Ivaylo Yorgov
    • Oct 8, 2020
    • 1 min

    Snippets: should we stop talking about Great CX?

    "Appropriate" or "Fitting" CX might be what companies need to be after, not 'Great CX'. Check out why and share your view.
    4 views0 comments
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